Issue 6:2012. Entrepreneur and businessman Mikkel Vestergaard Frandsen – who we have interviewed for this issue – calls his business approach Pay for Performance, inspired by commercial companies that only get paid once the product or service has been delivered. He hopes that in the future this method will replace traditional development aid, in which you donate money with no guarantee that it will do any good.
You can think what you want about Mikkel Vestergaard Frandsen’s methods, and his approach to foreign aid – and not everyone agrees, as our article describes. At least the method is both original and effective – and if you ask us, also respectful of the people who thereby have their lives improved. Yes, Vestergaard Frandsen makes money, but development aid is at the same time turned into development, which erases the old-fashioned and somewhat patronising distinction between ‘giver’ and ‘recipient’